Redesign of found Website and Corporate Identity

found is a photoagency based in Hamburg, Germany representing Austrian, German and British photographers.

Fork was asked to redesign the found corporate identity including the business stationary and web presence in a complete overhaul of the previous identity.

The logo and subsequent identity are based on a simple geometric reminiscent of the camera aperture, with a color palette ranging from signal red, white and charcoal. Geometric precision is offset by infrequent and subdued organic disturbances.

The print identity was produced on different stocks of the Munken "naturals" paper and accented in the final production with custom die-cuts for all paper media.

The final website compliments the paper identity using a simple interface for viewing photographer portfolios and accented through dark algorhythmic drawing in the background. A dynamically generated sound environment changes with mouse movement and data generated from the background drawing, altering stereo playback such as panning, volume and looping.