Scheck it out!
Fork redesigned SportScheck, one of the largest online shops for sports wear and gear in German speaking countries. Since 2003, we have also been in charge of all updates, specials and personal advice tools launched on the website. Online from October 2003 until February 2007.
Format
eCommerce Website
Homepage mit Actiontrailer
Homepage mit Sportwelteneinstieg
Sportwelten
Topmarken
Beckham Special
3D-Produktansicht
OBJECTIVE
Fork was commissioned to present SportScheck, one of the largest online shops for sports wear and gear in German speaking countries, with a new CI and restructuring of all processes. We were also in charge of all updates, specials and personal advice tools launched on the website.
SOLUTION
Fork developed a purely user-oriented design which takes customers through the digital equivalent of a SportScheck store and enables them to easily find “the right thing” out of more than 8000 products. Next to the functional approach a trailer highlighting product and event updates allows for an emotional access. Quick adaptation to varying product ranges is made possible by the modular design.
RESULTS
Various customizing tools enhance customer services and result in a personalized shopping experience. Due to an increased customer loyalty and transparent shopping process online sales have been rising by 90% since 2003.
Fork was commissioned to present SportScheck, one of the largest online shops for sports wear and gear in German speaking countries, with a new CI and restructuring of all processes. We were also in charge of all updates, specials and personal advice tools launched on the website.
SOLUTION
Fork developed a purely user-oriented design which takes customers through the digital equivalent of a SportScheck store and enables them to easily find “the right thing” out of more than 8000 products. Next to the functional approach a trailer highlighting product and event updates allows for an emotional access. Quick adaptation to varying product ranges is made possible by the modular design.
RESULTS
Various customizing tools enhance customer services and result in a personalized shopping experience. Due to an increased customer loyalty and transparent shopping process online sales have been rising by 90% since 2003.