SBT: International Brand Website
Cell culture recharged: Fork developed the image website for Swiss quality cosmetics brand: SBT – Skin Biology Therapy - introduced by Juvena. Online from January 2005 until August 2007.
Format
International Brand Website
Homepage
Header Detail
Illustration Application Tip
Product Finder
OBJECTIVE
Since the brand image of SBT, a Swiss quality cosmetics care range introduced by Juvena, revolves around luxurious purity, our aim was to help design the brand’s CI and translate its central values to the digital medium in the best fitting way: user-friendly, comprehensible and – of course - simple.
SOLUTION
Fork created an elegant and clean design that exudes the luxury of a care range combining cosmetics and dermatology. While a simple modular grid structure recalls a well-stocked pharmacy shelf and allows space for the exclusive character of the brand large images lend an emotional look to the website.
RESULTS
With SBT.ch Fork manages to transport the basic brand principles to the web in a modern, user-friendly way. Since 2005, the website has been considerably contributing to the successful international introduction of the new brand. According to the client the website has met with very positive feedback from both retailers and consumers.
Since the brand image of SBT, a Swiss quality cosmetics care range introduced by Juvena, revolves around luxurious purity, our aim was to help design the brand’s CI and translate its central values to the digital medium in the best fitting way: user-friendly, comprehensible and – of course - simple.
SOLUTION
Fork created an elegant and clean design that exudes the luxury of a care range combining cosmetics and dermatology. While a simple modular grid structure recalls a well-stocked pharmacy shelf and allows space for the exclusive character of the brand large images lend an emotional look to the website.
RESULTS
With SBT.ch Fork manages to transport the basic brand principles to the web in a modern, user-friendly way. Since 2005, the website has been considerably contributing to the successful international introduction of the new brand. According to the client the website has met with very positive feedback from both retailers and consumers.